Archive / brand

PUMA films

5 films broken down: average length 52s, 30.4 beats a minute, the hook lands in 4.1s on average. Common styles: cinematic, fast cutting, music-led, no voiceover. Most often made as brand manifesto, montage and music-video style.

Make your own PUMA film

Pro gives you the full breakdown and a build brief for every film here.