Analysed · 30 beats
00:00:00:001280×720 · 25 fps
A dark, cinematic football brand film in which a boy watching TV at night becomes the spark for a chain of players, coaches and a sound crew. It ends on a yellow lightning burst, the line 'BE THE SPARK' and the PUMA cat.
Brand filmCinematicPremiumDark UIMusic-ledFast cuttingPush-insSlow and deliberateLive actionSportFashion and beauty
Cut map — 30 beats┊ 42 hard cuts
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
Loading the breakdown
Custom film
Get a quote ↗Want a film like this, made for you?
Framebox is the studio behind Cutmap. Send us this breakdown and your product, and we’ll quote for an original film built on the same structure.
PUMA · Watch the original ↗ · Measurements and analysis by Cutmap.
Related filmsMore brand manifesto →












