Analysed · 22 beats
00:00:00:001280×720 · 25 fps
A 60-second brand film that opens in tense black-and-white close-ups of India's cricketers, builds a wall of national expectation, then bursts into colour as the same players play like kids in the backyard. It ends on a spaced-out 'YOU GOT THIS' and the adidas | BCCI lockup.
Brand filmCinematicEmotionalMonochromeFast cuttingCaptionsMusic-ledPremiumLive actionSportEntertainment
Cut map — 22 beats┊ 64 hard cuts
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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adidas x BCCI · Watch the original ↗ · Measurements and analysis by Cutmap.
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