DeSo — Brand Video Cutdown

Name: DeSo — Brand Video Cutdown
Uploaded: 2026-10-09T05:40:27.392+00:00
Duration: 51 s
Channel: Ordinary Folk
Description: A 51-second 3D-illustrated brand film that tours the web from a surveillance tunnel of eyes to a bright neon-grid world of social icons, then to a user-owned app icon and the DeSo logo, all carried by morphs and a continuous camera.

Ordinary Folk @OrdinaryFolk

Brand manifesto · Gradients · Morph transitions · 51s

Length

51.0s

Beats

24· 16 hard cuts

Pace

28.3/min

Avg beat

2.1s

A 51-second 3D-illustrated brand film that tours the web from a surveillance tunnel of eyes to a bright neon-grid world of social icons, then to a user-owned app icon and the DeSo logo, all carried by morphs and a continuous camera.

Brand filmGradientsMorph transitionsOne continuous cameraRetroMusic-ledPremiumBoldMatch cutsCryptoSocial

Cut map — 24 beats┊ 16 hard cuts · Click a beat to jump

00s05s10s15s20s25s30s35s40s45s50s

The breakdown — 11 sheetsMembers only

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Ordinary Folk for DeSo. Creative Direction Jorge R. Canedo E, Art Direction Grace Pedersen, Animation Direction Greg Stewart, Music & SFX Ambrose Yu, Voiceover Erick David · Watch the original ↗ · Measurements and analysis by Cutmap.

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