Analysed · 22 beats
00:00:00:00Beat 01 / 22 — Brush type480×600 · 30 fps
BR-0033 · Brand manifesto

Granola — New look, same notepad

Brand manifesto · Fast cutting · Collage · 21s

Length
21.1s
Beats
22· 24 hard cuts
Pace
62.7/min
Avg beat
1.0s

A silent rebrand film that opens on a hand-drawn spiral, types out the Granola wordmark, then runs a fast collage of the new identity (app UI, posters, objects, billboards) and closes on a typed tagline.

Brand filmFast cuttingCollageKinetic typeSerif typePlayfulHand-drawnDevice mockupsNo voiceoverAIProductivity
Cut map — 22 beats┊ 24 hard cuts · Click a beat to jump
00s05s10s15s20s
The breakdown — 11 sheetsMembers only
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Granola · Watch the original ↗ · Measurements and analysis by Cutmap.