Analysed · 27 beats
00:00:00:001280×720 · 25 fps
BR-0134 · Brand manifestoJordan Hemingway
Gucci — Gift: Le Majestic
GUCCI @gucciBrand manifesto · Cinematic · Premium · 81s
Length
81.0s
Beats
27· 10 hard cuts
Pace
20.0/min
Avg beat
3.0s
An 81-second festive brand film set on a vintage luxury night train. It runs from a snowy departure through a station rush, cabin and dining-car vignettes, and a snowy arrival, with the Gucci wordmark at the start and end.
Brand filmCinematicPremiumMusic-ledNo voiceoverSlow and deliberateMatch cutsSerif typeFashion and beautyRetail
Cut map — 27 beats┊ 10 hard cuts
00s10s20s30s40s50s60s70s80s
The breakdown — 11 sheetsMembers only
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a film by Jordan Hemingway for Gucci · Watch the original ↗ · Measurements and analysis by Cutmap.
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