Analysed · 17 beats
00:00:00:00Beat 01 / 17 — Locker room1280×720 · 23.98 fps
BR-0305 · Brand manifesto

Kia — Deliver to Inspire

Brand manifesto · Cinematic · Dark UI · 30s

Make one like this
Length
30.1s
Beats
17· 8 hard cuts
Pace
33.9/min
Avg beat
1.8s

A cinematic brand film in which a boy chosen as a FIFA World Cup 2026 Official Match Ball Carrier is quietly encouraged by former World Cup players, then walks out to deliver the ball to the referee in a packed stadium. It ends on a Telluride parked outside the stadium and the Kia and FIFA lockup.

Brand filmCinematicDark UISlow and deliberateMusic-ledNo voiceoverCaptionsPremiumAutomotiveSport
Cut map — 17 beats┊ 8 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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Kia · Watch the original ↗ · Measurements and analysis by Cutmap.