Knight — For Every Version of You

Name: Knight — For Every Version of You
Uploaded: 2026-10-08T23:52:39.485+00:00
Duration: PT34.8S
Description: A black-and-white short ad that follows one wristwatch through a lifetime of moments, from a schoolboy at a bus stop to a hiker on snowy steps to a boy in a park, then cuts to white-background product shots and a closing line. It was made with Runway's AI tools, so the film doubles as a demo of what the tool can do.

Runway @runwayml

Brand manifesto · Cinematic · Monochrome · 35s

Length

34.8s

Beats

27· 30 hard cuts

Pace

46.6/min

Avg beat

1.3s

A black-and-white short ad that follows one wristwatch through a lifetime of moments, from a schoolboy at a bus stop to a hiker on snowy steps to a boy in a park, then cuts to white-background product shots and a closing line. It was made with Runway's AI tools, so the film doubles as a demo of what the tool can do.

AdCinematicMonochromeFast cuttingNo voiceoverMusic-ledDocumentaryEmotionalPremiumFashion and beautyConsumer electronics

Cut map — 27 beats┊ 30 hard cuts · Click a beat to jump

00s05s10s15s20s25s30s

The breakdown — 11 sheetsMembers only

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Posted by Runway as #MadeWithRunway; the post says a single creative made it in one afternoon with Runway · Watch the original ↗ · Measurements and analysis by Cutmap.

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