Analysed · 22 beats
00:00:00:00Beat 01 / 22 — Desk1280×720 · 60 fps
BR-0259 · Brand manifesto

Kurzgesagt — The Moment Kurzgesagt Changed Forever

Brand manifesto · Flat 2D · Characters · 128s

Make one like this
Length
128.4s
Beats
22· 17 hard cuts
Pace
10.3/min
Avg beat
5.8s

A flat-vector brand story in which the channel's bird mascots watch their own origin in a cinema, from a hand-made first video to a calendar that sells, and it ends on a shop page and a thank-you banner. Live-action calendar footage sits inside the illustrated world.

Brand filmFlat 2DCharactersMascotGradientsMatch cutsMusic-ledPlayfulPremiumEducationMedia
Cut map — 22 beats┊ 17 hard cuts · Click a beat to jump
00s30s60s90s120s
The breakdown — 11 sheetsMembers only
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Kurzgesagt – In a Nutshell · Watch the original ↗ · Measurements and analysis by Cutmap.