Mercedes-Maybach — SL 680 Monogram Series, Grand Opening

Name: Mercedes-Maybach — SL 680 Monogram Series, Grand Opening
Uploaded: 2026-10-09T04:43:28.027+00:00
Duration: PT105.3S
Description: A 105-second cinematic launch film with no voiceover. A model in a mirrored jacket and red cape crosses a desert under a giant planet, pulls open a red door and unveils the red SL 680 in a red room. The car then drives out into the dunes, and the film ends on the Maybach and Mercedes logos.

Mercedes-Benz @MercedesBenz

Brand manifesto · Cinematic · Premium · 105s

Length

105.3s

Beats

27· 39 hard cuts

Pace

15.4/min

Avg beat

3.9s

A 105-second cinematic launch film with no voiceover. A model in a mirrored jacket and red cape crosses a desert under a giant planet, pulls open a red door and unveils the red SL 680 in a red room. The car then drives out into the dunes, and the film ends on the Maybach and Mercedes logos.

Launch filmCinematicPremiumMusic-ledNo voiceoverSlow and deliberateMorph transitionsPush-insPhotorealAutomotive

Cut map — 27 beats┊ 39 hard cuts · Click a beat to jump