Analysed · 30 beats
00:00:00:00Beat 01 / 30 — Cursor dot1280×720 · 30 fps
BR-0019 · Brand manifesto

OpenAI — Refreshed

Brand manifesto · Minimal · Big type · 110s

Length
110.1s
Beats
30· 46 hard cuts
Pace
16.4/min
Avg beat
3.7s

A 110-second brand-identity film that builds OpenAI's refreshed system one element at a time on white: the dot, the grid, the type, the logo, the colours, then photography, and finally a collage of everything together. No voiceover; the music is the only audio.

Brand filmMinimalBig typeKinetic typeMorph transitionsBeat-synced editCollageMusic-ledNo voiceoverAI
Cut map — 30 beats┊ 46 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s70s80s90s100s110s
The breakdown — 11 sheetsMembers only
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OpenAI · Watch the original ↗ · Measurements and analysis by Cutmap.