Analysed · 14 beats
00:00:00:00Beat 01 / 14 — Showroom1280×720 · 25 fps
BR-0151 · Brand manifestoParallel Studios

Porsche — The Coded Love Letter

Brand manifesto · Flat 2D · Cinematic · 32s

Length
32.5s
Beats
14· 17 hard cuts
Pace
25.9/min
Avg beat
2.3s

A 32-second hand-drawn anime-style holiday film that follows one red Targa through a dealership, a snowy city, a car meet, an autumn road and a night drive, ending on a phone post and the Porsche wordmark. Details like plates, stickers and signs are hidden for fans to find.

Brand filmFlat 2DCinematicMusic-ledNo voiceoverPremiumSlow and deliberatePush-insMatch cutsAutomotive
Cut map — 14 beats┊ 17 hard cuts · Click a beat to jump
00s05s10s15s20s25s30s
The breakdown — 11 sheetsMembers only
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Parallel Studios for Porsche · Watch the original ↗ · Measurements and analysis by Cutmap.