Analysed · 18 beats
00:00:00:00Beat 01 / 18 — Empty table1280×720 · 25 fps
BR-0073 · Brand manifesto

Starbucks — Every Table Has A Story

Brand manifesto · Cinematic · Emotional · 60s

Length
60.0s
Beats
18· 32 hard cuts
Pace
18.0/min
Avg beat
3.3s

A 60-second live-action brand film that follows one young illustrator through the same café table across seasons: doubt, craft, a first commission, a rejection, and finally a magazine feature. Wordless and music-led, it saves its only line of copy for the last four seconds.

Brand filmCinematicEmotionalMusic-ledNo voiceoverLive actionMatch cutsPremiumFood and drinkRetail
Cut map — 18 beats┊ 32 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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Starbucks UK · Watch the original ↗ · Measurements and analysis by Cutmap.