Analysed · 27 beats
00:00:00:001280×720 · 25 fps
A 60-second launch film that plays with scale: a tiny car crosses a giant landscape that turns out to be the car's own bonnet, then each 'Small…' line opens a feature world (screen, footprint, sound, safety) before real people and a dog show the car is roomy enough for life.
Launch filmCinematicMorph transitionsOne continuous cameraPremiumMusic-ledNo voiceoverBig typeMatch cutsAutomotiveMobility
Cut map — 27 beats┊ 17 hard cuts
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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Volvo · Watch the original ↗ · Measurements and analysis by Cutmap.
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