Analysed · 25 beats
00:00:00:001280×720 · 25 fps
A 110-second cinematic brand film that follows the small frictions of early electric driving (waiting in the rain, cold queues, dead batteries, awkward dinners) through a dozen short vignettes. It ends on the EX60 driving open road at dusk, with the range figure and a tagline as the only copy.
Brand filmCinematicEmotionalMusic-ledNo voiceoverSlow and deliberateFast cuttingMatch cutsPremiumAutomotiveMobility
Cut map — 25 beats┊ 45 hard cuts
00s10s20s30s40s50s60s70s80s90s100s
The breakdown — 11 sheetsMembers only
Loading the breakdown
Custom film
Get a quote ↗Want a film like this, made for you?
Framebox is the studio behind Cutmap. Send us this breakdown and your product, and we’ll quote for an original film built on the same structure.
Volvo Cars · Watch the original ↗ · Measurements and analysis by Cutmap.
Related filmsMore brand manifesto →












