Analysed · 22 beats
00:00:00:00Beat 01 / 22 — Walk in1280×720 · 25 fps
BR-0282 · Brand manifesto

Volvo — The non-Volvo Walkaround

Brand manifesto · Cinematic · Premium · 60s

Make one like this
Length
60.1s
Beats
22· 18 hard cuts
Pace
22.0/min
Avg beat
2.7s

A 60-second brand film in which a Volvo safety expert walks around pixelated, unbranded cars in an empty studio and points out the Volvo safety inventions inside them. It ends on the line 'There's a little bit of Volvo in every car'.

Brand filmCinematicPremiumDialogueCaptionsPush-insSlow and deliberateProduct macroLive actionAutomotive
Cut map — 22 beats┊ 18 hard cuts · Click a beat to jump
00s10s20s30s40s50s60s
The breakdown — 11 sheetsMembers only
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Volvo · Watch the original ↗ · Measurements and analysis by Cutmap.