Hardware films

143 films broken down: average length 60s, 23.7 beats a minute, the hook lands in 5.1s on average. Common styles: no voiceover, premium, music-led, product macro. Most often made as live-action product film, feature tour and 3D product hero.

LN-0825Dyson — Cool CF1 balloon journeyDyson54s · 24 beatsBR-0057Dyson — Inside the HushJet Purifier CompactDyson112s · 24 beatsAD-0095Dyson — Cinetic Big Ball feature tourDyson58s · 13 beatsBR-0054Dyson — Engineered to lastDyson50s · 25 beatsDM-0124Dyson — Supersonic technology tourDyson55s · 22 beatsLN-0822Dyson — Zone Launch FilmDyson86s · 34 beatsAD-0093Dyson — V15 Detect laser revealDyson66s · 20 beatsBR-0053Dyson — The engineering story behind the Flyaway toolDyson66s · 22 beatsLN-0819Dyson — CameraJet toothbrush launch filmDyson65s · 26 beatsAD-0083Dyson — Dust Matters (Cyclone V10)Dyson60s · 24 beatsLN-0805Google Pixel 11 — Anything But OrdinaryGoogle Pixel30s · 14 beatsLN-0803Samsung Galaxy S26 FE — Introducing Galaxy S26 FESamsung Galaxy S26 FE116s · 59 beatsLN-0801Samsung — Galaxy Z TriFold Design FilmSamsung35s · 14 beatsAD-0074Google Pixel — It's Pixel, actuallyGoogle Pixel60s · 24 beatsLN-0799Nothing — Phone (3a) Lite: Light up the everydayNothing30s · 17 beatsLN-0798Samsung Galaxy S26 Series — Design FilmSamsung Galaxy S26 Series60s · 22 beatsLN-0797Google Pixel 2 — More, more, moreGoogle Pixel 260s · 30 beatsAD-0070Google Pixel 9 — Add MeGoogle Pixel 930s · 14 beatsLN-0796Samsung Galaxy S24 Series — Design FilmSamsung Galaxy S24 Series76s · 22 beatsLN-0795Nothing — Phone (1) Full of WonderNothing24s · 14 beatsLN-0794Samsung — Galaxy S23 Series UnveilingSamsung62s · 22 beatsLN-0792teenage engineering — EP–40 riddim and EP–2350 ting launchteenage engineering93s · 22 beatsTR-0054Google Pixel 11 Pro Fold — OpenGoogle Pixel15s · 6 beatsTR-0053Samsung Galaxy — Unfold Your World teaserSamsung Galaxy45s · 13 beatsLN-0790Samsung — Galaxy Z Fold8 Ultra and Fold8 launch filmSamsung35s · 19 beatsLN-0789Google Pixel 11 Pro — Attention-Grabbing. Not Attention-Seeking.Google Pixel30s · 16 beatsTR-0052Google Pixel 11 Pro — Meet 11Google Pixel15s · 7 beatsTR-0051Google Pixel 11 Pro — The Next Obvious MoveGoogle Pixel30s · 13 beatsAD-0064Google Pixel 10 Pro — 100x ZoomGoogle Pixel15s · 13 beatsTR-0050Google Pixel 9 Pro — Dear Old PhoneGoogle Pixel30s · 10 beatsTR-0049Google Pixel 10a — In store soon teaserGoogle Pixel15s · 14 beatsTR-0048Samsung Galaxy — Get ready to unfoldSamsung Galaxy12s · 6 beatsAD-0060Google Pixel — Lifesaver (#BestPhonesForever)Google Pixel69s · 17 beatsLN-0787Google Pixel — Introducing PixelGoogle Pixel66s · 23 beatsLN-0786Apple — iPhone 17 feature touriPhone 1751s · 18 beatsLN-0784Apple — Mac Studio with M5 Max and M5 UltraApple80s · 31 beatsAD-0057Apple — iPhone 17 Pro: Powerful A19 Pro ChipiPhone 17 Pro65s · 28 beatsLN-0782Apple — iPad Air with M4 launch filmiPad Air70s · 24 beatsLN-0781Apple — MacBook Pro M5 launch filmApple60s · 30 beatsLN-0775Nothing — Phone (1) Glyph InterfaceNothing17s · 12 beatsLN-0773Apple — AirPods Pro 3 launch filmApple48s · 19 beatsDM-0119teenage engineering — OP-Z introductionteenage engineering63s · 15 beatsLN-0767Nothing — Meet Phone (4a) ProNothing49s · 24 beatsLN-0766teenage engineering — OB–4 the magic radioteenage engineering44s · 14 beatsLN-0765teenage engineering — OP–XYteenage engineering56s · 14 beatsLN-0764teenage engineering — Introducing OP–XYteenage engineering34s · 14 beatsLN-0758Nothing — Meet Phone (4a)Nothing48s · 23 beatsLN-0683Black Forest Labs — FLUX 3 Action launch filmBlack Forest Labs71s · 14 beats