Archive / industry

Consumer apps films

212 films broken down: average length 45s, 27.8 beats a minute, the hook lands in 4.3s on average. Common styles: no voiceover, music-led, light UI, kinetic type. Most often made as UI motion film, feature tour and screen recording demo.

SO-0063Arc Search — Countdown of not-so-obvious featuresArc Search134s · 32 beatsAD-0092poppi — Soda Thoughtspoppi60s · 20 beatsTR-0057Duolingo — Duocon 2021 Coming SoonDuolingo30s · 17 beatsAD-0084GBX PEP — Strawberry Cream can animationGBX PEP33s · 10 beatsAD-0078Apple Music — Distractingly GoodApple Music60s · 17 beatsLN-0815ChatGPT — Apps in ChatGPT launch filmChatGPT69s · 22 beatsLN-0816OpenAI — ChatGPT Images 2.0OpenAI109s · 29 beatsLN-0810Duolingo — Introducing AdventuresDuolingo33s · 17 beatsLN-0808Replit — Make an app for thatReplit60s · 22 beatsLN-0806Duolingo — Introducing Duolingo PushDuolingo128s · 22 beatsLN-0802Nothing — Introducing Nothing OS 5.0Nothing75s · 17 beatsAD-0066Google Pixel 11 Series — Magic Capture weddingGoogle Pixel 11 Series35s · 20 beatsLN-0788Apple — Next Big Step for Siri and iPhoneApple96s · 27 beatsAD-0063Google Pixel — Ball is Life: Part Two (Gussi's Back)Google Pixel153s · 24 beatsAD-0061Google Pixel 9 — Dream JobGoogle Pixel125s · 21 beatsLN-0783Muse — Introducing MuseMuse83s · 32 beatsBR-0050Airbnb — Introducing the BéloAirbnb105s · 21 beatsLN-0778Google Gemini — Nano Banana Pro launch filmGoogle Gemini37s · 18 beatsAD-0055Apple — Find My on iPhone 17, The PalaceApple20s · 11 beatsDM-0122Salesforce — Mobile App DemoSalesforce79s · 24 beatsDM-0121Tinder — Online demoTinder40s · 14 beatsAD-0050Dollar Shave Club — Our Blades Are F***ing GreatDollar Shave Club93s · 18 beatsLN-0756OpenAI — Introducing GPT-5OpenAI89s · 28 beatsLN-0740Phantom — Robinhood Chain is livePhantom14s · 13 beatsSO-0062Partiful — The 2025 After PartyPartiful34s · 15 beatsSO-0061Uber — A King's Guard Takes an Autonomous Ride in LondonUber40s · 24 beatsSO-0060Partiful — Crush fake news broadcastPartiful82s · 22 beatsLN-0738Polymarket — Against all odds (US app launch)Polymarket45s · 22 beatsLN-0737Rainbow — King of the HillRainbow18s · 10 beatsBR-0043Dia — Painted by handDia27s · 10 beatsLN-0727Airbnb — Rent a car and build an itineraryAirbnb54s · 26 beatsLN-0726Dia — Swipe between ProfilesDia40s · 21 beatsDM-0117Expo — Challenge acceptedExpo10s · 7 beatsLN-0712CapCut — Seedance 2.5 U.S. launchCapCut28s · 17 beatsLN-0692Gemini — This is Gemini 3Gemini117s · 39 beatsDM-0116MetaMask — Rewards referral walkthroughMetaMask9s · 6 beatsLN-0687Google Gemini — Gemini Live upgradeGoogle Gemini57s · 20 beatsLN-0675Family — Introducing Family on iOSFamily91s · 23 beatsLN-0671Lovable — Your ideas won't waitLovable14s · 9 beatsLN-0665Expo — Router v55 zoom transitionsExpo12s · 8 beatsLN-0661MetaMask — Send and SwapMetaMask70s · 20 beatsLN-0658Family — Simpler, safer EthereumFamily47s · 28 beatsLN-0657Family — Messaging launchFamily27s · 17 beatsSO-0058Partiful — 2024 After PartyPartiful25s · 17 beatsLN-0654Polymarket — Election forecast appPolymarket12s · 9 beatsLN-0649Rainbow — Introducing Degen ModeRainbow22s · 17 beatsLN-0648Zora — Posts are now coinsZora14s · 8 beatsLN-0647Family — Dark Mode launchFamily17s · 13 beats

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